Follow the theme and format of chapter 1 case in the text. Appendices and references are not included in the 10 pages. The first step is to identify an industry that you like. After that, choose a challenge or problem you want to resolve, or an interesting perspective you wish to highlight. Then, develop an outline for your case.The outline may include some of the headings you have seen in the chapter cases you have read. Select headings that are relevant to your industry and problem.This should be unique and closely connect to the concepts of my textbook. The model is the case after Chapter 1 (p28-42)
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