Each individual is required to analyze Apple Inc. in 2015 (HBS 9-715-456) and turn in a detailed written paper that should contain a 1-page single-spaced executive summary of your analysis, strategic alternatives, and recommendations. No more than 4 single-spaced pages of text, excluding tables, figures, and references (Times New Roman 12 point font, 2.5 cm margins). Please place your name in the top right corner and page numbers in the bottom right corner. The paper includes the following: (1) Present an executive summary (1 page). You also need to conduct the analysis of internal and external environment of the firm. (4) Finalize your recommendation and implementation plans (1 page) (5) Bear in mind that insightful and creative alternatives, recommendation, and implementation plans matter.
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