SCENARIO: Your place of employment is seeking to bolster its public image by expanding its philanthropy and community outreach. Your manager has put out a call for proposals and you see this as a great opportunity to secure investment for an important social cause. As an advocate, you are responsible for drafting a pitch for your manager, a press release for the media relations team, and a formal proposal for the Board of Directors. Next, outline the major issues or problems by referring to specific evidence from collected sources ( TWO pee r – reviewed articles) . Then, refer the Board to a not – for – profit organization of your choosing and specify what areas the funding will address. Finally, wrap up your proposal with a conclusion that leaves a strong lasting impression of how the Boards fundi ng will be impactful. CONSIDERATIONS: The Board of Directors are more concerned with the cause than the advocate. They have invested in philanthropic causes before, so emotional appeals will have a limited impact on this audience. Maintain a formal t one , rely on strong evidence from credible sources , and make sure that your spelling, grammar, and mechanics are impeccable. Your multi – paragraph proposal should be well – organized (i.e. four to six paragraphs), and r emember to include citations and a Reference s page. Your ability to construct an argument , use appropriate evidence , and maintain a formal tone will determine the effectiveness of your proposal. FORMATTING : 1. YOU MUST WRITE THIS ASSIGNMENT IN YOUR OWN WORDS. SUSPECTED PLAGIARISM WILL BE ADDRESSED IMMEDIATELY AND REPORTED TO THE ACADEMIC INTEGRITY COMMITTEE. P rof. Justin Lea Transfer Project : Part C (15 %) COM 101 Online 2 2. Y our proposal should be approximately 600 – 7 00 words in length (excluding direct quotations and references) . 3. You must double – space your assignment and use size 12 Times New Roman type font. 4. Proofread your work carefully. You will be evaluated on proper spelling, grammar, and sentence structure , and for meeting the requirements of a formal proposal . 5. You should include outside research from TWO peer – reviewed journal articles. Use of direct quot ations should be limited (under 10%) and properly – integrated. The majority of your assignment should be written in your own words . 6. Please include an APA – format title page , which includes the title of your proposal, your name , the recipients name (e.g. Th e Board of Directors for Seneca Ltd.), and the date . Please follow proper sentence and paragraph structure. 7. You should also include correctly – formatted in – text citations and a References p age at the end of your Proposal . Senecas Guide to APA Referencing will be provided in the course site. 8. You MUST submit your assignment as a Microsoft Word file via SafeAssign on Blackboard
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