The report will identify, explain and evaluate the main external contextual factors that are affecting the management and operation of organisations in an industry (and in a sector) of your choice. The report will also identify and explain the professional skills, expertise and qualifications needed for a graduate career in that contemporary business environment. The report will contain distinct sections relating to this. The aim is to enable you to focus on a potential career interest and profession. For example, Human Resources professional, professional Marketer, Chartered Accountant, Financial Services professional and so on. The report will therefore explore the nature of the profession (different types of organisation, function and roles), and what professional skills, expertise and qualifications are necessary for a role suitable for a graduate and evaluate your own skills now. You must choose an industry of interest. E.g. manufacturing, transportation, retailing, personal services, insurance, agriculture, financial services, information and communication, legal professional services, or computing and gaming, health care, education and so on. You must ensure you are aware and explain whether the chosen industry in the public, private or voluntary sector or all. The report will identify, explain and evaluate the main external contextual factors: global and competitive business environment: political, legal, economic, social-cultural, technology/innovation, ethics (and sustainability), and the environment (PESTEL macro factors). Explore how organisations identify through environmental scanning and evaluate the impact of and respond to these influential issues in relation to: The organisation, its planning, decisions and actions Those employed by these organisations and the Professional skills, expertise and qualifications needed for a graduate career in the contemporary business environment in a selected career (e.g. Human resources). Task Elements: You must present your analyses in a written report format. The compulsory format you must use is shown below. Additional guidance will be provided in the lead lectures. You will use numbered sections and headings, wellconstructed paragraphs, page numbers and include an appendix, a bibliography and well presented. Therefore, you will be required to research industries and sectors and identify the external contextual factors (macro and micro key challenges and use PESTEL as an analytical tool) and evaluate the impact on the industry itself, the organisation and companies within it. The external contextual factors represent challenges that the organisations in this industry must respond to that impact on policy, plans and strategy for example. You will also evaluate this. You will include a section evaluating the skills, attitudes and expertise required for a graduate student to succeed in this industry in your chosen career. E.g. As a finance professional a human resource professional, a professional marketer, and so on. o Your own degree programme will determine this. o This analysis will be in placed in the Recommendations section 4. 0 of the report. o You will place your own Personal Key Skills Analysis in the appendix. This will encourage you to reflect on your own current skill set and how appropriate it is in relation to what is required in this industry (a skills gap analysis) (as per section 4.0). It will also begin your journey of personal development the plan of how you will develop these skills through placements, internships and through skills development in this module and through Business Futures. This will be placed in the appendix of the report (section 6.0).
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