Now that you have reviewed the theories of Michael Porter, this is an opportunity for you to connect these theories to the current environmental factors that influence an industry of interest to you.Choose an industry that is of interest to you try to go beyond what is right in front of you think of something that you are really interested in it will make this assignment a whole lot more interesting for you (and for me, because your enthusiasm will shine through)
Provide information for each of the questions presented in this chapter pertaining to an environmental analysis in regards to your chosen industry
Present this information in a slide deck with voice narration (Record a PPT Presentation with Narration)
No more than 10 slides
Be creative with how you present the information
Your presentation should be creative, professional, and interesting to view and listen to
You may submit a PPT file to ulearn, or submit a link for your presentation to be viewed on YouTube.
Questions to be answered:What are the strategically relevant factors in the macro-environment?
How strong are the industrys competitive forces?
Identify the 3 strongest common drivers listed on table 3.3 that most likely contributed to these industry changes, and explain the specifics of these drivers as they relate to this industry
How are industry rivals positioned in the market?
What strategic moves are rivals likely to make next?
What are the industrys key factors?
Is the industry outlook conducive to good profitability?
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