html that you would suggest to Wilcox moving forward? Support your selection with the quantitative and qualitative facts of the case: Case Study 1 answers as well as the information available in the case itself. 15 marks2. Select 3 Key Performance Indicators (KPI) from https://www.clearpointstrategy.com/18-key-performance-indicators/ on which you will evaluate your 3 alternatives in question one. Explain why you selected these 3 KPIs. 10 marks3.Present a chart with the 3-4 KPI along the side and the 3 alternatives across the top. Apply a KPI scale value of 1-5 to each of your alternatives. Based on your KPI evaluation what one recommendation would you recommend Wilcox pursue. Explain why using both qualitative and quantitative comments. 15 marks4.Based on your final alternative selection prepare a pro forma income statement use this website for reference: https://businesstown.com/articles/how-to-create-a-pro-forma-income-statement/. 25 marks5.Provide a valuation of the firm based on your forecast from https://exitadviser.com/business-value.aspx?id=business-valuation-methods. Explain how you calculated your valuation. Use the link or search online for Company Valuation. 10 marks
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