Describes Big Data and characteristics.

1) Describes Big Data and characteristics
2) Provides statistics/identifies possible future trends
3) Describes limitations/problems with using Big Data
4)Describes how businesses benefit from using Big Data
5) Explains use and advantage of Big Data in one business/area of business
6) Quality of sources/extent of research
1) Report structure – ( a) Title/author (b) Tables of contents (c) logical flow/order of content : subheading
2) Appropriate formatting – (a) single spacing, suitable font style/size
3) Page numbers
1) In text citations (a) all sources cited (b) Citation in correct APA format
2) Reference list (a) All references included (b) Reference listed in APA format

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