Green ExhibitingOver the past few years there has been an emphasis on reducing our carbon footprint and going green wherever possible. The trade and consumer show industry, along with many others, is evolving in the area of green initiatives. Your plan should include fiscal, physical and human resource management. The assumption is that the green initiatives plan is for a small or medium size business that has an established trade/consumer show program as part of the overall marketing program.Discuss the priorities you would set for implementation, a proposed timeline to fully execute your initiatives and the payback you could expect. Also, include any obstacles to implementing the plan. Be specific about the initiates you would implement rather than a laundry list of all the things that could be done.The paper should be set up with a hypothesis, your report findings, your own conclusions and a bibliography (references cited). Consult the rubric associated with this assignment to understand how it will be marked and the weighted value of the assignment components. There is no strict page limit minimum or maximum. When the story is finished, the paper is finished. This paper be marked out of 87 and is worth 10% of the total course grade. When using the internet or newspaper sources, please be sure to cite your references. It is important to make sure that any material you take from another source is fully credited and noted as such.
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