Report
Write a double-spaced report detailing the business that youve decided to create. You
should create different sections in your report with a header for each bullet point below.
This report will be submitted as a PDF. Please provide detailed responses the following:
o Describe the startup business that youve created
o How will you create and maintain a competitive advantage? In other words, why
will your customers choose this offering over something similar from a competitor?
How will you keep them coming back?
o Identify the business model and revenue model that your business will utilize.
o Which information systems that weve discussed over the course of this semester
will this business need in the short-term and long-term in order to operate. (i.e.
Transaction Processing Systems, Business Intelligence Systems, Supply Chain
Management (SCM), Customer Relationship Management (CRM), Enterprise
Resource Planning (ERP) systems, etc.) Identify the systems that you would need to
use and why.
o Describe the social and ethical implications of this business and the technology it
utilizes. (i.e. will it violate peoples privacy, will it cause security concerns, what
societal changes might occur as a result of this business/tech, does it raise
concerns about legality, morality, equality, etc.)
o Discuss your experience creating your website (i.e. how easy or difficult it was,
problems you encountered, things you learned, and talk about the plug-ins youve
used and why).
o Attach your Google Analytics PDF report and discuss what youve learned about
your website traffic and the tools available for analysis.The website: http://xzheng.profreed.com
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