Answer the following questions: What is the message in the ad? Why did they use the pictures, colors, fonts that they chose? Where will it be placed and why that location? (Describe a common location, such as a freeway or near a bank)? What demographic/psychographic segment of the market is the target? Take a picture of the billboard and include it with your paper. Note: Your picture must be original, it CANNOT be taken from an Internet source. Your submission must be at least 500 words. Formal APA format is not required for this assignment, but if you use a website or the textbook to support your responses, please provide the textbook name or website at the bottom of your paper. Make sure your submission contains your name, the week and the topic on the cover page.
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