The assignment about writing a rhetorical analysis essay of a music video. I chose the music video This is me.(https://www.youtube.com/watch?v=CjxugyZCfuw ). You will find an attached file which is my draft of the rhetorical analysis and it has been reviewed and it includes comments on my analysis. You can use it as a backbone for this order. Here are the requirements: ORGANIZATION The global arrangement of ideas guides the readers through the articles use of rhetorical appeals. Connections between rhetorical appeals and the video is communicated clearly through the paragraphs organization in a logical and easy to follow order. Organization enhances reader understanding of the writers analysis. The local arrangement of ideas follows the Three-Ex structure, guiding readers clearly through Exposition, Example, and Explanation in each paragraph. Locally, Explanations are organized to enhance reader understanding of the writers analysis. Content and Analysis: Here are some guiding questions to assist and guide your analysis: What is the context of the song and video? What is the background of the artist and director? Who are the watchers of this artist(s) and video? What can you ascertain about this type of genre? What is the music and genre conventions? How does the artist and director establish his/her purpose? What determines why and how they establish purpose? Is the purpose explicitly or implicitly stated and why? What is the artist/director arguing/stating in the piece and why? Memorable figures of speech? What is your overall evaluation of the rhetorical effectiveness of the song and music video? (Do not make hasty assumptions or judgments. First make sure you describe what the artist is doing and why.) Does the artist accomplish his/her purpose? Introductions Should Include: 1. Description of the song and music video and its subsequent purpose 2. Title, artist name(s), director name(s) 3. Identify the artists intended audience 4. Identify the apparent aims of the author 5. Propose a strong and clear thesis statement (that you can prove using evidence from the song or video) 6. Briefly outline the organizational arrangement of your analysis Body Paragraph Organizational Strategies: Form subtopics based on rhetorical strategies o For example: ? Ethos, pathos, logos, kairos, language, tone, etc. Form subtopics based on artist and director assumptions versus audience assumptions Conclusion: This is your opportunity to further speculate and analyze the rhetorical moves the artist/director makes and why. Remind your reader about the importance of the issue, or about the persuasive power of the rhetorical devices being used and why. Format: Citation style of your major or MLA 5-7 pages in length (not including the works cited/references) Double spaced Times New Roman Font 12pt. One-inch margins Header as illustrated on this assignment sheet
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