To what extent does this case study confirm the view that the audience is active?

Many communication studies approaches to audiences and popular culture argue that audiences are active participants in using or consuming media. Develop a specific case study through which to explore the role of the audience in popular culture. This may involve looking at a specific artist, media product, or theme. The essay should include a discussion of at least two of the theories of the audience (including in relation to popular culture) that we have looked at.

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